"In our country, the most economically marginalized are often the lowest data users, people using less than 5MB of OOB data per month. These are customers that, in many instances often least afford it," explains O'Sullivan.Just under five million of MTN's user base, is made up of customers who fall under the economically marginalized community.
"We have made these data pricing reductions despite the spectrum crunch that continues to hamper our industry. There is simply no doubt that the release of spectrum will further drive down the price of data which will benefit all South Africans."
|Network Providers||Out-Of-Bundle Data Prices for Prepaid/ Top-Up (per MB)||Out-Of-Bundle Data Prices for Contracts (per MB)|
|MTN||R2.00||29c (for 5MB or less) 60c (over 5MB)||R2.00||29c (for 5MB or less) 60c (over 5MB)|
"The promotion will run until 29 February 2018, with MTN having the option to extend it," adds O'Sullivan.South Africa's providers, such as MTN, continue to argue that they can't afford to cut data prices, so customers can still expect to pay the ridiculous rates. O'Sullivan has assured users that MTN is trying its best to make communication cheaper.
"MTN will continue to provide innovative, cost effective and value-adding products. We have a strong focus on simplifying our products, improving the experiences of our many customers and creating opportunities for customers to personalise and shape their data and airtime bundles."Although this might be the case, it has taken this long for OOB rates to drop, so how much longer will citizens have their life drained out of their pockets to talk to their loved ones?