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What Has The Best ROI? Property, Stocks, or Fixed Interest?

Author: Compare Guru
Date: 2017-03-14
Are you looking at investing but struggle to decide what has the best ROI? Here’s what a Sanlam investment analyst has to say on the topic.
Many of us are stuck on where to invest. Do we become overnight sensations in the stock market, like Jordan Belfort in Wolf of Wall Street? A property magnate, like Trump? Or take the somewhat understated route of a fixed interest account? What investment will provide optimal returns that can either help your cash flow or help you retire ten years early? 

What Is The Best ROI In South Africa?

When deciding on the best return on investment (ROI), it is essential to think of the possible risks and losses involved. Particularly regarding the country you live in. Jan Vlok, a research and investment analyst at Glacier by Sanlam, attempted to answer this question. He did so by comparing the annual average returns of shares (measured by the FTSE / JSE All Share Index), money market yields (SteFI Composite Index), and direct residential real estate (average prices in South Africa).
“Once the figures are taken into account, it is clear that an investment in equities over the long term provides the highest yield,” said Vlok. “We saw that direct property prices experienced a boom period during 2002 - 2007, with an average annual return of 18.2%. And, began to show signs of slowing (2008 - 2016) by delivering an average return of 3.8%.”

The Average Annual Return Per Year/ Investment Choice

Investment Choice 1 year 3 years 5 years 10 years 15 years
SteFI Composite Index 7.37 6.58 6.09 7.31 7.94
FTSE / JSE All Share Index 2.63 6.16 12.97 10.50 14.79
RSA Residential Property 5.00 6.23 6.02 4.62 9.65

Other Considerations

The answer is, however, more complicated than simply considering ROI timeframes.
“Equity investments, through a mutual fund or a tax-free savings account, seem to be a more convenient way to invest your funds and enjoy growth. The historical returns are attractive, it is a very liquid investment, is accessible, and the effort to invest is minimal. There are no unforeseen costs. And, your assets cannot be reclaimed through a financial institution. Do not write off property as an investment though, as leveraging the bank’s money to work for you is a very attractive strategy. This applies only if you do your homework, however.”
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How Do You Choose An Investment?

Vlok specifically noted the following considerations, which could influence how you choose to invest.

Location, Location, Location

If the average annual return of the Eastern Cape (7.8%) is compared with that of the Western Cape (9.3%), it is clear that location plays an important role when investing.
“Every South African knows that Cape Town property growth will be more attractive than property yields in smaller towns up-country. So, geographical location must be taken into account,” said Vlok.

Rental Income

“It is important to understand that the above figures exclude rental income,” said Vlok. "This component ensures, on average, 5 - 8% additional returns per year in rental yield. If the rental income is taken into account (at the lower limit of 5%), property falls into the same category of return as equities, over the long term (14.65% vs. 14.79%).”

Long Term ROI Vs. Short Term

Once an individual decides to buy a property, the decision is obviously long term in nature and is usually 20+ years. This is assuming that the buyer does not speculate, Vlok said.
“If high yields are the ambition, an investment in shares over the longer term, in the area of 7+ years, is warranted. So, the investment horizon of residential property is longer than equities, although both must be considered a long-term investment.” CLICK BELOW to read about how to save money by paying off your car.

Ability To Cash In

Withdrawal from an equity fund (unit trust) takes place within a few days by simply signing a form. While the conversion of direct property to cash is a lengthy process.
“This aspect is particularly important in cases where your investment may have to serve as an emergency fund. Investments in shares are much more liquid than direct property. They are also only slightly less accessible than money market funds (compared by days to access funds),” said Vlok.


No bank will provide a loan of R1 million for an investment in shares. This is because there is no tangible asset to place against the loan. Property, on the other hand, does have tangible value and a loan can be negotiated based on the total value.
“This is a very attractive proposition, using the bank’s funds to build your wealth. However, provision must be made for factors such as unforeseen expenses, bad tenants, vacant property in the absence of tenants, and, most importantly, the interest rate you pay and any possible interest rate increases.”


In the case of share sales, investors will pay an individual capital gains tax on the increase in value. This along with interest and dividends tax, but to a lesser extent. In the case of direct property, the interest can be written off for tax purposes.
“There are clear tax benefits in property. But, with the rise of tax-friendly investment vehicles, such as the tax-free savings accounts introduced in 2015, tax efficient solutions for equity investments are now more accessible.”


“It is assumed that the ownership of property gives you a sense of status. The possession of a physical asset means more to most individuals than simply the financial value attached to it,” noted Vlok. “Property may provide more personal satisfaction than an investment in the stock market. While emotional aspects may make property more attractive, it adds to the risks involved when investing in shares.” “Investors like to monitor the values of their investments and usually fall into a trap, driven by their own emotional biases. Some of these risks include selling shares when markets are down, which is the most important time to stay fully invested,” he concluded.

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